Snack brand LesserEvil considers potential $1 billion sale - Bloomberg
Investing.com -- LesserEvil, a well-known popcorn and snack brand, is considering a potential sale, reported Bloomberg News, citing sources familiar with the situation. The company, based in Danbury, Connecticut, is reportedly working with an adviser to explore its options. The sources suggest that LesserEvil could seek a valuation of around $1 billion in a potential sale.
This exploration of a potential sale comes at a time when major food and beverage companies are on the lookout for new brands to add to their portfolios and drive growth. In a similar move last year, Mars Inc. acquired Kellanova, the parent company of Pringles and Cheez-It, in a deal worth $36 billion.
This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.